Bob Petersen and Judy Jessen founded the Mitchell Allen Group, an advertising agency offering a core team of full-time and seasoned flexible members. This formula has allowed us to be small enough to stay efficient during upfront thinking and planning, and large enough to respond when the strength of numbers is needed. After 31 years of utilizing this successful approach we have evolved. Now we work with clients and agencies, stepping in to jumpstart marketing and creative strategy, as individual specialists on an as needed basis. Tapping into our network of talent when the situation asks.

So what exactly does that look like?

We look to augment the staffs and needs of clients and agencies looking for seasoned thinking but without the risk of a full-time workforce. More and more, one or both of us has been stepping in to help internal or external marketing groups develop marketing plans, strategies and creative solutions. Then handing it over to a network of specialists or working with internal staffs to execute.
We see the value of a flexible workforce as an asset in times like these. If you are a startup looking for a brand identity, a brand that needs a little jumpstart or a marketing group looking for talent infusion, one or more of us stepping in can be the answer.

We’ve helped small companies look big and big companies look smarter

Judy Jessen

For over 30 years, Judy has led Mitchell Allen in developing marketing solutions for business-to-consumer and business-to-business companies in a variety of categories for small to medium sized businesses in the United States and Canada.

She delivers innovative and effective marketing campaigns by aligning the strategic direction of marketing efforts with overall growth initiatives, and executing tailored strategies for diverse product and service offerings. Her client side marketing and management experience adds strong insight with a keen respect for budgets, schedules and project accountability.

Judy has developed various industry specialties that have in common multiple, complex business channels, markets, users, end-users, products and services. This complexity demands that the marketing works smarter and harder.

She has deep experience in several industries allowing her to leverage her experience in new and creative ways for any client.

Judy is passionate about all things marketing. She balances a practical mindset with creative business acumen.

Virginia Tech, BS, Textile and Retail Management with a minor in Business Administration
Past President of the Hampton Roads Chapter of the American Marketing Association

Bob Petersen

Get to the heart of what a brand is about, what makes it tick – and then use that to get to a compelling brand identity. With change happening at breakneck speed and bringing fresh challenges, view it as an opportunity to channel that change in a creative, positive way.

Bob has gained a reputation for developing ideas that evoke response. With a long list of awards, he is skilled at putting together ideas and designs to create powerful, integrated campaigns.

One skill that he is most proud of over the years of running his own creative shop is identifying, assembling, teaching and directing the right creative people into powerful, integrated teams that consistently provide the highest caliber of creative no matter the client, no matter the challenge.

Awards: Over 40 local, district and national Addy awards plus various industry awards.
Kent State University, BFA Graphic Design & Illustration
Kent State University Adjunct Faculty, Visual Communications and Design Department
Old Dominion University Adjunct Faculty, Strome College of Business