We step in to help companies, organizations and agencies add creative and strategic muscle, developing moves that evolve and define a brand’s position, strategy, voice and identity.

Where we can help.

Brand positioning • Brand strategy • Market landscape analysis • Product positioning • Competitive analysis • Message strategy • Brand design • Naming • Brand identity design • Brainstorming and ideation • Web design •  Campaign creation • Design and art direction • Marketing leadership coaching • Fractional CMO/Marketing Director

We’ve helped small companies look big and big companies look smart.

Judy Jessen

Judy partners with clients and marketing agencies to plan, develop, integrate, implement new marketing strategies to meet business objectives, elevate marketplace positioning, drive growth, and capitalize on emerging opportunities.

She is a horizontal strategic thinker with deep experience and knowledge of various marketing disciplines, with rich experience in developing and implementing brand strategies and campaigns that achieve measurable business goals.

Leveraging her client-side marketing and management experience combined with marketing agency client liaison roles, she brings strong insights and keen respect for budgets, schedules, and project accountability.

Passionate about all things marketing, she balances a practical mindset with creative business acumen.

B2B and B2C Channels 

Industry Specialites
Healthcare | Textile | Professional Service |  Building Products (Architectural and Residential)

Virginia Tech, BS, Textile and Retail Management with a minor in Business Administration

Board Member, Friends of the ViBe Creative District, Virginia Beach, VA
Member, American Marketing Association, Richmond, VA
Past President, American Marketing Association (AMA), Hampton Roads, VA
Past Special Interest Group (SIG) Leader, American Marketing Association (AMA), Hampton Roads, VA
Past Special Interest Groups (SIG) Founder and Chair, American Marketing Association (AMA), Hampton Roads, VA

Bob Petersen

For over 30 years, Bob’s creative vision has helped companies and brands to be seen, heard and felt. Developing ideas that fluidly connect every stage of the brand engagement to help achieve business goals while enhancing the lives of customers. With a long list of awards to his credit, he has been recognized for putting together strategies and creative that power brand identities and integrated campaigns.

As a creative director his role has included working directly with C suite stakeholders to leading creative teams, but also as a teacher and steward for the principles behind brand design and communications. Nurturing others is a responsibility he carries to help encourage new thinking for best results.

Awards: Over 40 local, district and national Addy and industry awards
Kent State University, Visual Communications and Design, BFA 
Member, Cleveland AAF
Kent State University Adjunct Faculty, School of Visual Communications and Design
Old Dominion University Adjunct Faculty, Strome College of Business