Brand strategy and creative partners
Bringing experience, logic, instincts and a fresh perspective at a moment that is both incredibly challenging and yet open for change.
Strategic and creative talent for marketers and agencies
Brand strategy • Brand audits • Brand identity design • Market landscape analysis • Fractional CMO/Marketing Director • Product positioning • Competitive analysis • Message strategy • Design and Art Direction • Brainstorming and ideation • Campaign planning • Creative coaching • Marketing leadership coaching
A DAVID VS GOLIATH AND GOLIATH STORY
INDEPENDENT COMMUNITY HOSPITAL COMPETING WITH TWO LARGE
HEALTH SYSTEMS
WE PUT YOU IN THE RIGHT LIGHT
FUELING THE IMAGINATION
BY DEMONSTRATING HOW SHADE
CAN BE USED TO DESIGN
WHERE TO GO. NOW.
CHANGING PERCEPTION TO GAIN MARKET SHARE AGAINST STRONG COMPETITION WITH ANOTHER HOSPITAL
PEOPLE LOVE SHADE
REDEFINING A CATEGORY BY FOCUSING ON THE BENEFITS OF SHADE
NOW IT FEELS LIKE HOME
HIGHLIGHTING MOMENTS THAT FAMILIES BUILD MEMORIES AROUND
PLACE FOOT HERE
STOMP DOWN HARD
TAKING THE FIRST STEP INTO A NEW MARKET
FOR THE FIRST TIME IN MODERN HISTORY, OUR CHILDREN’S LIFE EXPECTANCY COULD BE LOWER THAN OUR OWN
A COMMUNITY PROGRAM TO TEACH
OUR YOUTH HOW TO MAKE HEALTHIER CHOICES IN LIFE
BIG IDEAS. SMALL PACKAGE.
CAPTURING BRANDS WITH POWERFUL IDENTITY DESIGN
Collaborating to build brand relevance, growth and loyalty.